In this project, we have already sketched and created our 15 logos. Out of those, we had to choose 3 logos that we liked and make 3 variations of them so in total, there would be 9 variation of designs. I really loved this project since we were able to like basically play around with the logos we made and improve them with colors, fonts and different tools we learned. Most frustrating thing was that I prefer creating my own fonts than just using a font so then I had to trace them (I used the pen tool) so it was kind of challenging and frustrating at the same time. My favorite thing was creating and tracing different fruits. Since I am doing a smoothie logo, I thought it would be good to use some fruits in my logo, so I decided to find a picture and trace the fruit and use them as part of my design which actually turned out well. I learned that I can be creative with my logos, use different pictures (which I create or trace), different colors and different fonts; I can be VERY creative with it. My favorite logo is the one at the right in the middle with many fruits. It took me like mostly the whole class, since I was also revising and tracing the work. The name of my brand is 'Smoothie 365'. I was thinking of the word Smoothie before, since it's a smoothie shop, I thought it would be nice to have the word Smoothie in the brand name. Then, I started thinking about a word/number that would fit with the brand and then I somehow just thought of 365. Purpose of my brand is to make the customers get bright, like happy and make them enjoy and have fun. My logo represents the brand since it has the name 'Smoothie 365', and it has a smoothie cup and some fruits inside which tells that it is healthy and tastes also good at the same time. This logo was my favorite and I chose this because I thought that this represented my brand well the most and I thought it didn't look THAT simple and seemed more creative.
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AuthorHi, my name is Karis. This blog is used for my photography class! Archives
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